ETS Growth & Monetization
Senior Product Manager, eCommerce & Growth · ETS
Led growth and monetization across discovery, checkout, scheduling, and post-purchase journeys — launching new revenue products and scaling self-service to cut support dependency.
+31%
Attach rate
+16%
AOV
+12%
LTV
~25%
Net profitability improvement
52%→23%
Support dependency
What I did
- Led growth and monetization across discovery, checkout, scheduling, and post-purchase journeys.
- Launched revenue products including bundles, add-ons, and scheduling protection.
- Scaled chatbot, help-center, and self-service experiences to reduce support dependency.
- Delivered recommendation engine, checkout, and platform improvements across SFCC, scheduling, AI-generated content, finance, and support systems.